Three core building blocks are used to build a roleplay:

  1. Conversation type - The context of the conversation from the AI’s perspective (e.g., cold call, warm call, discovery, presentation, customer service, etc.)
  2. Persona - AI’s name, appearance, voice, and personality style
  3. Scorecard - Roleplay scoring framework

Once built, these building blocks can be re-used across multiple roleplays.

Other optional building blocks include:

  • Persona background - Title/role, concerns, pains, needs, etc.
  • Solution - The conversation topic or product being sold (often used for teams that sell multiple products like cars)
  • Responses/questions/responses - Specific phrases you want the AI to say (often used for objections)